The 80/20 Rule

Regardless of your role at an agency, nothing is more important than being able to manage your time wisely. Those were a few wise words taken from Patrick, our strategy mentor, during the first week at HLK. At this point, I think I can vouch for that. Most things in life (effort/work, reward/money, output/time) are not dispersed evenly. Some things in life contribute more than others. I could create a long, elaborate post on this topic, but I'm not one to contradict. So, when you begin to feel overloaded with work or stuck on a small detail of a project, it is important to remember the following things:


1. Majority of results come from a minority of inputs.

2. Focus on the 20% of things that make a difference instead of the 80% that doesn't add much.

3. "Work smart on the right thing"


Okay, you get the idea, I'm saying the same thing over and over. If you didn't read anything in this post besides the sentences in bold above, you'd still be well on your way to understanding time management. The other 80% of the content supports, but isn't necessary to, the success of your understanding the importance of time management skills. And so, in the spirit of the topic, I digress.